"Brand Storytelling "

Storytelling has been a part of the fabric of life for time immemorial.

From folklore to fables, legends, ancestry and more.

What child is not fascinated by an interesting story, be it from a book or the imagination of a parent, friend or family member.

The art of storytelling is evolving into the brand space and is increasingly playing a vital role in branding, as it allows companies to create

meaningful connections with their audience, establish a distinct identity, and communicate their values and mission effectively.

Creating emotional connections with audiences through narrative techniques is a powerful strategy for brands to foster deeper relationships and engage their target audience.

Join us to take a closer look at this growing trend in brand building.

DETAILS OF THE FORUM

Date: 21 June 2023

Time: 16:00

Venue: PMCB Offices - Unit 1, Parkhaven Centre, 51 – 55 Macleroy Road, Northern Park, Pietermaritzburg

Cost: Free - PMCB members, R50 (incl. vat) non PMCB members

BOOK NOW

Via our online event management system (Glue-up - click on register or I will attend below) or contact Heidi Jadoo - pmcb@pmcb.org.za, 033 345 2747.